'That predictions for the “death of print” changed so drastically in the span of just two years tells us something about where we are on the hype and/or adoption curve of e-readers and their ilk. Which is to say: we are coming up on an inflection point, beyond which rates of adoption explode, feedbacks and network effects kick in, and total market penetration becomes inevitable. How long will it be before it becomes unprofitable to continue to operate huge printing plants when a majority of your customers get your product through the Internet, and for whom your distribution costs are essentially zero? We’re about to find out.'
This short article talks about how long print can last against the new digital ways of printing media can last. Today there are app's for everything, including magazines, books, news papers so why would people go out to find these in shops when they can instantly download them from the comfort of their own homes, in some cases for free. These advances in technology will definitely effect designers as more work will have to be produced purely to be viewed in pixels rather than print.
As much as pixels are taking over from print I don't think print will ever be lost. People like the aesthetics of print, the ability to touch and hold something I think has too high a value.
ReplyDeleteI agree, seeing something on screen doesn't always have the same feel or aesthetic as print. I think the decline in print is something which designers in particular are aware of. If computer software such as photoshop and illustrator had never been created i think our course would be completely different!
ReplyDeleteIt definitely would there would be more of a focuses on manual skill I think. These manual skill are still highly valued though.
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